Telemarketing Script Development

This procedure helps you to create telemarketing scripts for gatekeepers, principal decision makers and voicemail messages.  It ensures that telemarketing phone communications are consistent and your company is represented well in the market place.

The “Telemarketing Script Development” procedure ties in with the “Telemarketing to a New List” procedure, whereby scripts are created for the telemarketers and phone sales person or team to implement.

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The “Telemarketing Script Development” procedure is recommended to be included within the Marketing section of your Company Manual.

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